Jul 31, 2025  
2025-2026 Undergraduate Academic Catalog 
    
2025-2026 Undergraduate Academic Catalog

Kinesiology: Sport Management, BA


This emphasis serves students interested in leadership roles in the fields of sport, fitness, and athletics. Coursework provides the philosophical grounding and administrative skills necessary for success in these domains.

Learning Outcomes

All Department of Kinesiology undergraduates will be able to:

  • DESCRIBE the relationship between physical activity/sport and health, wellness, and quality of life.

  • DEVELOP and DELIVER multi-mode communications to diverse audiences that convey a clear understanding of relevant disciplinary information.

  • ANALYZE scholarly material and DEMONSTRATE critical and reflective thinking to bridge theory with practice.

  • EXAMINE how sociocultural, historical, and philosophical factors influence attitudes about and engagement in physical activity, sport, and health-oriented behavior.

SPORT MANAGEMENT undergraduate majors will additionally be able to:

  • DESCRIBE principles and theories of business and economics that are fundamental to the sports industry.  

  • IDENTIFY and SOLVE sports business problems in an array of contexts and articulate reasoned answers supported by evidence.

  • CREATE strategic plans to generate revenue in the sports industry. 

  • APPLY knowledge and skills learned throughout the curriculum to experiential learning opportunities.

Students in the Sport Management track are required to complete the following coursework: